Mild Bill's Soap Ranch
Wraparound label design I made for the (imaginary!) company Mild Bill's Soap Ranch. Inspired by the legendary Wild Bill Hickok.
Included here are pictures of the label fronts as well as an example of the entire wraparound design as well as the text on the backside right-side-up so it's legible.
Note that the little desert flower motif, on either side of the soap name, is at the heart of the joke between "mild" and "wild." The flower looks like an "M" or a "W" depending on how you view it.
Click on images to enlarge.